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Privacy Policy

This privacy policy (this “Privacy Policy”) tells you about the information that Character Daily, LLC (“Character Daily,” “we” or “our”) collects in connection with the operation of its Character Daily mobile application (the “Application”), how the information is used and how you can access and correct certain information that we may collect.

Please note that this Privacy Policy applies only to information collected from you by Character Daily via the Application and does not apply to information obtained or disclosed through offline correspondence or personal contacts with Character Daily representatives.  Further, the Application may contain advertisements and/or links to other entities’ applications that are not controlled or operated by Character Daily.  This Privacy Policy does not apply to such third party applications, and Character Daily is not responsible for the content of such third party applications or the privacy practices of such third parties.  Therefore, we encourage you to request and review the privacy policies of any third parties upon disclosing your information to such parties or visiting such third party applications.

This Privacy Policy is effective as of August 24, 2017 (the “Effective Date”).

 

 

Information you provide to us

Character Daily collects and store the following types of information:

  • Account Sign-up and Profile Information: To create a Character Daily account you may be asked to provide some basic information such as your first and last name, email address, mobile phone number, month and year of birth, city (place of work), role (e.g., teacher), school, password and a profile photo (photo is optional). 

  • Class Information: As an educator you’ll need to enter the grade. 

  • Contact Information: When you choose to provide us with your personal information through the Application in some other manner (e.g., when you send us an email asking a question, submit a support request, participate in a video testimonial about our Application, or choose to participate in any research efforts with Character Daily to improve the Application).

 

 

Information collected automatically

We may automatically receive and log information on our server logs from your browser or your device when you use the Application. For example, this could include the frequency and duration of your visits to the Application. If you use Character Daily on different devices, we may link the information we collect from those different devices to help us provide a consistent Application across your different devices. If we do combine any automatically-collected information with personal information, we will treat the combined information as personal information, and it will be protected as per this Privacy Policy.

The technologies and information we automatically collect include:

  • Cookies and other similar technologies: We may use various technologies to collect and store information when you visit our Application. We use both session and persistent cookies: a session cookie disappears after you close your browser; a persistent cookie remains after you close your browser (although it can be removed) and may be used by your browser to identify you on subsequent visits to the Application. We may also use, collect and store information locally on your device using mechanisms. Like many services, Character Daily uses these technologies to tailor the Application for you, and to help the Application work better for you - for example, by remembering your language preferences.

  • Device information: We collect device-specific information such as your operating system, hardware version, device settings, file and software names and types, battery and signal strength, and device identifiers. This helps us measure how the Application is performing, improve Character Daily for you on your particular device, and send you push notifications if you’ve opted in to receive them.

  • Log information: When you use our Application, we collect and store certain information in our server logs. Examples include things like:

    • Details of how you used our service, such as your activity on the Application, and the frequency and duration of your visits to the Character Daily Website or Character Daily App (similar to TV ratings that indicate how many people watched a particular show)

    • IP Address

    • Device event information such as crashes, system activity, hardware settings, browser type, browser language, the date and time of your request and referral URL

  • This information helps us make decisions about what we should work on next.

 

How does Character Daily use the information it collects?

Character Daily does not give, sell or rent any of your, your student’s, or your child’s, personal information to any third party for any purpose - including for advertising or marketing purposes. Targeted advertising is not permitted on Character Daily. We use the information we collect from you to provide you with the best Character Daily experience. More specifically, this information is used to:

  • Provide and improve the Application, 

  • Respond to your requests for information or customer support

  • Customize the Application for you, and improve your experience with it

  • Send you information about new features and Character Daily products we believe you may be interested in

  • Most crucially, to protect our community by using reasonable efforts to keep the Application safe and secure

We use automatically collected information to provide and support our Application, and for the additional uses described in this section of our Privacy Policy.

 

Will Character Daily share any information it collects?

Character Daily does not sell personal information to any third party for any purpose - including for advertising or marketing purposes. Targeted advertising is not permitted on Character Daily. Furthermore, we do not share personal information with any third parties except in the limited circumstances described in this Privacy Policy:

  • Third-party integrations on our Application: When, as a educator, school leader, or parent, you use third-party apps, websites or other services that use, or are integrated with, our Application, they may receive information about what you post or share. For example, when you invite others via Facebook or Twitter, these services receive the information that you share through this functionality, and information that you are sharing from Character Daily. Information collected by these apps, websites or integrated services is subject to their own terms and policies.

  • Analytics Services: We use analytics services, including mobile analytics software, to help us understand and improve how the Application is being used. These services may collect, store and use information in order to help us understand things like how often you use the Application, the events that occur within the application, usage, performance data, and from where the application was downloaded. 

  • Aggregated Information and Non-Identifying Information: We may share aggregated, non-personally identifiable information publicly, including with users, partners or the press in order to, for example, demonstrate how Character Daily is used, spot industry trends, or to provide marketing materials for Character Daily. Any aggregated information shared this way will not contain any personal information.

  • Legal Requirements: We may disclose personal information if we have a good faith belief that doing so is necessary to comply with the law, such as complying with a law enforcement investigation, a subpoena or other legal process. We may need to disclose personal information where, in good faith, we think it is necessary for the protection of rights, property, or safety of Character Daily, our employees, our community, or others, or to prevent violations of our Terms of Use or other agreements. This includes, without limitation, exchanging information with other companies and organizations for fraud protection or responding to government requests.

  • Change of control: In the event that all or a portion of Character Daily or its assets are acquired by or merged with a third party, including in connection with any reorganization, restructuring or bankruptcy proceeding, personal information that we have collected from users may be one of the assets transferred to or acquired by that third party. 

  • With your consent: Other than the cases above, we won’t disclose your personal information for any purpose unless you consent to it. 

 

How does Character Daily protect and secure my information?

Your Character Daily account is protected by a password. You can help us protect against unauthorized access to your account by keeping your password secret at all times. 

The security of your personal information is important to us. We work hard to protect our community, and we maintain administrative, technical and physical safeguards designed to protect against unauthorized use, disclosure of or access to personal information. In particular:

  • We periodically review our information collection, storage and processing practices, including physical security measures, to guard against unauthorized access to systems

  • We develop and implement features to keep your personal information safe - for example, when you enter any information anywhere on the Application, we encrypt the transmission of that information using secure socket layer technology (SSL/TLS) by default

  • We ensure passwords are stored and transferred securely using encryption and salted hashing

  • We automatically delete inactive users accounts after a specific period of time, as per our retention policy

 

Although we make concerted good faith efforts to maintain the security of personal information, and we work hard to ensure the integrity and security of our systems, no practices are 100% immune, and we can’t guarantee the security of information. Outages, attacks, human error, system failure, unauthorized use or other factors may compromise the security of user information at any time. If we learn of a security breach, we will attempt to notify you electronically (subject to any applicable laws) so that you can take appropriate protective steps; for example, we may post a notice on our homepage (www.CharacterDaily.com) or elsewhere on the Application, and may send email to you at the email address you have provided to us. Depending on applicable laws, you may have a legal right to receive notice of a security breach in writing.

 

Can I opt-out of providing information?

You can always decline to share personal information with us, or even block all cookies. However, it’s important to remember that many of Character Daily’s features may not be accessible, or may not function properly - for example, we may not be able to remember your language preferences for you.

 

 

How can I access and manage my personal information?

Character Daily aims to provide you with easy access to any personal information we have collected about you. If that information is incorrect, we give you easy ways to update it, or to delete it, unless we have to keep that information for legitimate business or legal purposes.

  • Accessing Your Information: Upon request, Character Daily will provide you with information about whether we hold any of your personal information, and, if you are a user of Character Daily, you may request access to all your personal information we have on file by contacting us at CustomerService@charactercounts.org. In some cases, we won’t be able to guarantee complete access due to legal restrictions. We may not be able to fulfill requests that are unreasonably repetitive, require disproportionate technical effort or would be extremely impractical.

  • Updating Your Information: You may update or correct some of your profile information or your preferences at any time by logging into your account on Character Daily and accessing your account settings page. You may have to verify your identity before you can do that. You may also, at any time, update or correct,  certain personal information that you have provided to us by contacting us at CustomerService@charactercounts.org. We will respond to your request within a reasonable timeframe. Please note that while your changes may be reflected promptly in active content, users that have previously accessed the content may still have access to old copies cached on their device or may have copied and stored your content. In addition, we may retain a backup copy of the prior version for a limited period of time or for legal purposes.

 

 

How can I delete my account?

We hope you love using Character Daily now and always. However, if for some reason you ever want to delete your account (or your child’s account, if you are his or her parent), you can do that at any time by contacting us at CustomerService@charactercounts.org

When you delete your account, we delete your profile information and any other content you provide in your profile (such as your name, username, password, email address, and profile photos). Information that you have shared with others, others have shared about you, or content other users may have copied and stored, is not part of your account and may not be deleted when you delete your account. 

 

How long does Character Daily keep information about me?

We store your personal information for as long as it is necessary to provide products and Services to you and others, including those described above. Personal information associated with your account will be kept until your account is deleted, unless we no longer need the data to provide products and services, in which case we may delete it prior to you deleting your account.

Please note that we may have to retain some information after your account is closed, to comply with legal obligations, to protect the safety and security of our community or our Application, or to prevent abuse of our Terms of Use. You can, of course, delete your account at any time by writing us at CustomerService@charactercounts.org.  

 

What communications will I receive from Character Daily?

If you registered on Character Daily, provided an email or phone number to us, or otherwise opted-in to receive communications from us, we may send you messages and updates regarding your account, including privacy and security notices, updates regarding the Application, and information regarding products, features or services from Character Daily. These communications may include, but are not limited to, social media updates, SMS/MMS messages, push notifications, email, and postal mail. If you have an account with us, we’ll also use your email address to contact you for customer service purposes, or for any legal matters that arise in the course of business.

If you invite another person to join you on Character Daily by providing their email address or phone number, we may contact them regarding the Application using the appropriate form of communication. If they would prefer not to receive our communications, they may opt-out using the “STOP” instructions contained in those communications.

We may receive a confirmation when you open an email from us if your device supports it. We use this confirmation to help us understand which emails are most interesting and helpful. You can always unsubscribe from receiving any of our email or other communications whenever you’d like by clicking the “Unsubscribe” link at the bottom of any Character Daily email.  

Social Media Features/Widgets

The Application may now or in the future include social media features, such as the Facebook Like button, and the Twitter Tweet button. These social media features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on our Website. Your interactions with these social media features are governed by the privacy policy of the company providing each social media feature. If you are not comfortable accessing such social media websites and using such social media features, please don’t use them.

 

How will Character Daily notify me of changes to this policy?

We may occasionally update this Privacy Policy - you can see when the last update was by looking at the “Last Updated” date at the top of this page. If we make any significant changes, we’ll provide prominent notice by posting a notice on the Application, notifying you by email and/or identifying those changes here.

 

We encourage you to review this Privacy Policy from time to time, to stay informed about our collection, use, and disclosure of personal information through the Application. If you don’t agree with any changes to the Privacy Policy, you may terminate your account. By continuing to use the Application after the revised Privacy Policy has become effective, you acknowledge that you accept and agree to the current version of the Privacy Policy.

 

What if I’m not in the U.S.?

Character Daily is hosted in the United States. If you use the Application from any other region with laws governing data collection, protection and use that may differ from United States law, please note that you may be transferring your personal information outside of those jurisdictions to the United States and that United States law shall apply to the collection, use and disclosure of your information. By using the Application, you consent to this, and to the use and storage of personal information in accordance with this Privacy Policy.

 

SPECIAL NOTICE TO CALIFORNIA RESIDENTS

Under California Law SB 27, California residents have the right to receive, once a year, information about third parties with whom we have shared information about you for their marketing purposes during the previous calendar year, and a description of the categories of personal information shared.  To make such a request, please send an email to [enter email address] and please include the phrase “California Privacy Request” in the subject line, and provide us with your name, address and email address.  We will respond to you within thirty days of receiving such a request.

 

How does Character Daily protect children’s personal information?

 

We don’t ask for or require children to provide personal information beyond that which is reasonably necessary to use Character Daily. Information collected from students is never used or disclosed for third party advertising or any kind of behaviorally-targeted advertising, and it is never sold or rented to anyone, including marketers or advertisers.

 

We only keep a child’s personal information for as long as his or her student account is active, unless we are required by law to retain it, need it to ensure the security of our community or our Application, or to enforce our Terms of Use. More specifically, Character Daily operates a 3-tier student data protection policy to protect all students’ (not just children’s) information (“3-Tier Student Data Protection Policy”):

  1. Minimal information: As mentioned before, Character Daily collects the minimal amount of information from students necessary to create accounts on our Application: we ask students to provide just the unique student code given by their educator, a username, and a password. We advise students to not use any personal information in their username. Consistent with the requirements of COPPA, we ask students for their age, and a parent or guardian’s email address if they are under 13 years of age so we can seek verifiable parental consent or provide parental notice (as applicable). Beyond this information, the Character Daily student account does not allow students the ability to enter any additional personal information to set up an account. The Student Stories feature includes educator approval of photos or videos taken by a student within the Character Daily app used on a classroom device. 

  2. If a student’s account is inactive for twelve months or more (meaning no educator has given feedback to the student or messaged with the student’s parent, and neither the parent nor the student have logged into his or her account), Character Daily will automatically delete the student account, including all personal information provided by students or collected by Character Daily from students, as well as feedback points associated with the account that are more than 12 months old. 

 

Parental Choices

If you are the parent or legal guardian of a child who has created an account and you did not receive an email seeking your consent or providing notice (as per COPPA), you can email us at CustomerService@charactercounts.org to have that child’s account deleted.

 

How can I contact you with questions?

If you have any questions or concerns about this Privacy Policy or how we protect our community, please contact us at CustomerService@charactercounts.org

 

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